Posting and praying isn’t a strategy. If your social media game is more “guesswork” than growth, it’s
time to take the reins — and Evermore Solutions can show you how.

Imagine social media like Lincoln’s bustling Haymarket on a Friday night — full of energy, chatter, and
people eager to connect. Now imagine your business as a tiny table in the back. Without the right
content and strategy, you’re getting passed by. At Evermore Solutions, we help businesses in Lincoln
turn their social feeds into front-row stages.
This blog dives into how local businesses can transform their social media from background noise to
community buzz, with help from our expert team.

Strategy First: No More “Wing It” Posts

Social media without a plan is like trying to cook without a recipe — messy, inconsistent, and rarely
delicious. At Evermore, we create monthly content calendars that align with your business goals and
your audience’s interests.
Tip: Plan at least two weeks ahead so you can stay consistent, not chaotic.
Stat: Businesses with a documented social strategy are 538% more likely to report success.
Quote: “Strategy without tactics is the slowest route to victory.” – Sun Tzu

Eye-Catching Content: Stop the Scroll

You have a split second to grab attention. Our team crafts visuals and captions that pop — from behind
the-scenes photos to holiday shoutouts, customer testimonials, and Reels that tell your brand story.
Tip: Use short videos to boost reach — Instagram Reels have 22% more engagement than traditional
posts.

Engagement Matters: Talk With Your Audience

It’s not just about broadcasting — it’s about building relationships. We monitor comments, respond to
messages, and help you become part of your followers’ daily lives.
Tip: Ask questions in your captions to invite replies and spark conversations.

Local Focus: Reach Lincolnites Where They Scroll

We use geotargeted ads and location-specific content to make sure your posts resonate with the people
most likely to walk through your door.
Tip: Mention nearby landmarks or events in your posts to make your content more relatable.

Analytics That Make Sense

Numbers shouldn’t be confusing. We track likes, shares, saves, and more — and break down what’s
working (and what’s not) so you can fine-tune your content.
Tip: Watch “save” and “share” metrics — they show real interest, not just casual likes.

Bonus: Facebook & Instagram Ads That Work

Tired of boosting posts that go nowhere? We create targeted ad campaigns that bring in leads — not
just likes.
Tip: Always include a strong call-to-action in your ads, like “Book Now” or “Shop Local.”

Ready to Rock Your Socials?

Social media is your brand’s personality online — make sure it shines. Whether you need help with
content creation, ads, or full-on management, Evermore Solutions is here to get Lincoln buzzing about
your business.

Visit EvermoreSolutions.com to learn more or request your free Snapshot Report.

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